February 24, 2023

How the Elite Are Investing Their Money in 2023

According to a recent survey by Forbes Advisor Australia, only 11% of investors remain confident that shares and stock market trading would provide more return on investment given the nation’s current economic standing. 

Based on our internal research, they are now gearing towards these alternative investment options:

Real Estate

Almost 90% of the ultra-rich built and maintain their wealth by investing in real estate. The 2022 Wealth Report by Knight Frank found that on average, ultra-high net worth individuals allocate 27% of their wealth directly on real estate.

Rural Western Australia has become the wealthy’s latest hot spot for property investment. At state level, Western Australia recorded the highest growth in median price per hectare in Q2-2022, up by 2.9pc in Q2 to $7,131/ha.

Real estate keeps its unique position as the preferred investment option for individuals and institutional investors alike, as it enjoys the upside of increased values in times of economic expansion, and security of income during times of volatility.

If you would like to learn more about our current investment opportunities in Western Australia’s rural locations, enquire here.

Private Equity

The Private Equity (PE) industry in Australia has grown 5.8% per year on average between 2017 and 2022, and as of June, the market size (by revenue) is at $567.6m.

Dave Lowery, SVP, Head of Research Insights at Preqin states that “Australia’s sophisticated and mature private capital market remains attractive. With returns of 17.8% (median net IRR) for Australia-focused funds with fund vintages from 2012 to 2019, fund performance topped North America, Europe, and Rest of World.”

Private equity remains to be one of the fastest-growing asset classes in Australia with a 144% increase in AUM from December 2020 to June 2021.

private equity in australia market size from 2008 to 2023


Right now, cryptocurrency prices continue to plunge. Since November 2021, Bitcoin and Ethereum are both down nearly 65% from their highs and the total crypto market cap sits at just over $1 trillion, a fraction of what it once was.

However, history showed us that investors have the most to gain when crypto and Bitcoin lose around two-thirds of their value.

So whilst investors shouldn’t act with certainty and think that just because it happened once it will happen again, the key is to use data to make informed decisions. According to private financial advice company Motley Fool, to emerge as true winners of the bear market, investors should: 

  • Maintain a broad time horizon. It usually takes around two to three years before new highs are made. 
  • Prioritise investing in “blue chip” cryptocurrencies. Bitcoin and Ethereum is most recommended since they account for more than half of the value in the entire crypto market. 
  • Continue to gain exposure because consistency is key. Remember, bull markets make you money, but taking advantage of bear markets can make you rich. 


As of April 2022, there are about 5% or over 1 million Australians who own at least one cryptocurrency and there are now more than 8,000 cryptocurrencies all over the world.